Flashpoint
← All sixty
Paid
tam-triangulator
Paid
Sizes a market three independent ways, reconciles where they disagree, and runs a seven-question skepticism pass on the published figures.
This one is in the paid set. Enter your code below and the download turns on.
Reach for it when
- A thesis rests on penetrating a market rather than taking share
- Someone quoted a $40bn opportunity and you want it checked
- The company's own TAM slide has grown suspiciously fast
- Needs first
- A precise definition of the market: a unit and a buyer.
- Leaves behind
- Three estimates, the assumption driving the gap, and a range rather than a point.
- Takes about
- Forty-five minutes.
- Will not
- Report a single number. And it will remind you once that a large TAM is not a thesis.
Locked
Enter your code to download tam-triangulator
Paid Flashpoint subscribers get one. It arrives with your welcome email and unlocks every download on this site.
No code yet?
Subscribe for $49 a year →
All sixty are unlocked.
On this device. Take the whole library in one file, or pick them off one at a time.
Not your machine? Lock it again